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The similarities and differences between jewelry packaging and watch packaging

  • 1443
  • Jimmy at
  • October 28, 2017

Jewelry and watches are products that people wear on a daily basis. There are many similarities in packaging and sales. Here we tell the similarities and differences between jewelry packaging and watch packaging.
watch packaging
First is the same, in the vast majority of the mall, their position is the same, belongs to the high-end, a class of high profits, on the counter and decorate in use is very similar, prominent feature of the brand; The same counter, in the counter that needs the spotlight, the display must use the display props to be fixed, there are beautiful boxes and tote bags; The packaging of the watch has been changed from the most basic functional packing, gradually evolving into branding and yanking development, which is exactly the same as the jewelry packaging.

Many jewelry stores sell watches at the same time, but there are not many jewelry stores. This is not just because the jewelry store will be large enough to have enough space, but also because of the functional orientation of the watch in the consumer's mind. That's the same with packaging. Watch size not too big, the size of the shape is the same, so their display props are standardized, or a plate with a lot of C ring, or are on the saddle with C ring put way, and a variety of classification, jewelry, bracelets, bracelets, pendants, rings size shape is different also, need the tray, bulk, also is not the same; When using the receiving box, the watch often USES some advanced, larger volume, and the jewelry box? The small price and the quality are usually not up to the watch... .


jewelry packaging


The similarities and differences between jewelry packaging and watch packaging are the result of market segmentation.


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