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Six principles of packaging design were: the practical principle, the principle of business, convenience principle, artistic principle, environmental protection principle, the connotation of common principles, which is practical, convenient, artistic and environmental protection. The utility principle is based on consumers and creates the best effect of products at lower cost. The principle of convenience increases efficiency and facilitates consumer use while saving consumer time.
The artistic principle is the combination of technical beauty and formal beauty, and has strong artistic appeal. The principle of environmental protection is to promote sustainable development of packaging, not only harmless to the human body, but also does not pollute the environment.
The connotation principle is to strengthen the consumer's cognition and understanding of commodities, and have a deeper understanding of brand positioning, development and the future. |
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