Products are often the first impression of the brand for people, this is why those successful companies have been trying to adopt innovation, remarkable and unique packaging design, the following collected four characteristics of packaging design, hope to read people bring packaging design inspiration.

1.Catering to the season

The way most companies keep their products fresh is by changing the way they sell products, such as catering to the season. Each to a specific holiday, packaging design can appear some changes, into the corresponding quarter of flavors and colors, red, orange, yellow, belongs to its place so no products for consumers to think of his hand.

Especially in recent years, environmental protection has become a necessary for good corporate responsibility, and consumers generally prefer to buy those who make them feel a certain contribution to protect the earth, this was especially true in the bottled water, such as mineral water can use recycled water bottles, such as the plastic component packaging was reduced by 50%, these costs less and is easy to produce the bottle, what is more important: environmental protection.

3.localization

Through unceasing innovation, product packaging technology and trends in technology is the window of a business to attract consumers, but want to stand out is hard to with technology, but here there is a little secret: restore ancient ways, most people have this nostalgic complex.